Buzztime will provide trivia games in nine Atlantic Lottery Coasters locations
CARLSBAD, Calif. (June 7, 2011) – NTN Buzztime, Inc. (NYSE Amex: NTN), a leading social entertainment and integrated marketing platform for bars and restaurants throughout the United States and Canada, announced that the company is providing bar trivia games in nine of Atlantic Lottery’s (AL) Coasters locations in the Canadian province of New Brunswick.
Coasters are gaming entertainment centers in bar settings – offering a superior gaming experience for players. Coasters will benefit from the strategic bar marketing solutions and interactive sports, cards and trivia games. This includes the addition of Compte à rebours – a game that’s entirely in the French language. Buzztime and Atlantic Lottery are excited to have future plans that will pit Coasters locations against one another in unique interactive challenges, with prizing awarded to the winning Coasters location.
“We continue to build an exceptional gaming experience for players at our Coaster locations, and Buzztime games are a great addition to the overall player experience,” says Shawn Ryan, Managing Director of Destination Gaming at Atlantic Lottery. “The games offered by Buzztime are a great fit for the social gaming environment we’ve created as part of Coasters.”
“We look forward to working with the Atlantic Lottery to help them increase their customer focus – using our cutting edge marketing solutions and digital gaming technology to offer a unique gaming experience for players,” noted Michael J. Bush, President and CEO of NTN Buzztime, Inc. “With more than 25 years of experience working with thousands of bars and restaurants, Buzztime can apply our knowledge and best practices to AL, a recognized leader and innovator in their industry.”
Buzztime employs its network of nearly 3,900 bars and restaurants throughout the United States and Canada to strategically reach targeted audiences by providing clients with branded sports and interactive bar games that align with the brands’ marketing campaigns; live hosted trivia tournaments; and direct-to-consumer marketing initiatives through Buzztime’s social networking and targeted e-mail marketing campaigns. Additionally, Buzztime engages more than 1,800,000 players who participate in 50,000,000 bar trivia, cards and sports games each year on its network.
About Buzztime
NTN Buzztime, Inc. (NYSE Amex: NTN) is a leading bar and restaurant social entertainment and integrated marketing platform. Trusted by nearly 3,900 bars and restaurants in North America since 1985, Buzztime integrates trivia, card and sports games with in- and out-of-venue messaging and communication tools. With over 1,800,000 registered consumers and more than 50,000,000 games played each year, Buzztime players spread the word and invite friends and family to their favorite Buzztime location to enjoy an evening of fun and competition. With Buzztime entertainment and marketing solutions, bars and restaurants attract new customers, turn casual visitors into regulars, and give guests a reason to stay longer. For the most up-to-date information on NTN Buzztime, please visit www.buzztime.com or follow us on Facebook or Twitter.
About Atlantic Lottery
Atlantic Lottery is a public corporation owned by the governments of Nova Scotia, Prince Edward Island, New Brunswick, and Newfoundland and Labrador. In addition to the more than $345 million awarded in prizes last year, Atlantic Lottery also returned 100% of its profits – that’s more than $389 million – to the four Atlantic Provinces.
For more information please visit www.corp.alc.ca.
Forward-looking Statements
This release contains forward-looking statements which reflect management’s current views of future events and operations, including but not limited to statements about increasing customer counts and check averages, numbers of locations, guests or players, success of the services including games and promotions and guest traffic,. These statements are based on current expectations and assumptions that are subject to risks and uncertainties that could cause actual results to differ materially. These risks and uncertainties include the risks of unfavorable economic conditions, failure of demand for products and services, unavailability of games , lack of customer acceptance or repeat interest for both products and services and the impact of competitive products, services and pricing. Please see NTN Buzztime, Inc.’s recent filings with the Securities and Exchange Commission for information about these and other risks that may affect the Company. All forward-looking statements included in this release are based on information available to us on the date hereof. These statements speak only as of the date hereof, and NTN Buzztime, Inc. does not undertake to publicly update or revise any of its forward-looking statements, even if experience or future changes show that the indicated results or events will not be realized.
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